January 28th, 2015 | 0 Comments | Volvo

The Volvo Car Corporation, or Volvo Personvagnar AB, a Swedish premium automobile manufacturer, the capital of the VAK in Gothenburg, and owned by Zhejiang Geely holding Group of China. Volvo Car Corporation was founded in 1927 in Gothenburg, Sweden, first as a subsidiary company to the ball maker SKF. When Volvo AB was introduced on the Swedish stock exchange in 1935, SKF sold most of the shares in the company. Volvo Cars was owned by AB Volvo until 1999, when it was acquired by the Ford Motor Company as part of its Government Farm Group. Geely holding Group and acquired Volvo Cars from Ford in 2010.

The Volvo Cars manufactures and markets sports utility vehicles, station wagons, sedans, compact executive sedans, and coupes. With 2,300 local dealers from around 100 national sales worldwide, Volvo Cars’ largest markets are the United States, Sweden, China and Belgium. In 2011, Volvo Cars of recorded global sales of 449,255 cars, an increase of 20.3% compared to 2010.

Volvo History

Volvo company was founded in 1927 in Gothenburg, Sweden, The company was founded as a subsidiary company 100% owned by SKF. Assar Gabrielsson was appointed the administrative director and Gustav Larson as the technical manager. “Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore, is and must be safe”, Assar Gabrielsson and Gustav Larson 1927.

The first Volvo car left the assembly line April 14, 1927, and called Volvo medium 4. After this the company produced until the top and cabriolet, which were designed to hold strong in the Swedish climate and terrain. In the registration application for Volvo logotype in 1927, they simply make a copy of all radiator for ÖV4, viewed from the front.

In 1964, Volvo opened its Torslanda plant in Sweden, which currently is one of its largest production sites (chiefly large cars and SUVs). Then in 1965 in Ghent, Belgium plant was opened, which is the company’s second largest production site (chiefly small cars). In 1989 the Uddevalla plant in Sweden, which is now jointly operated by Volvo Car Corporation and Pininfarina of Italy.

In the early 1970s, Volvo acquired in passenger car division of the Dutch company Psalms, and marketed their small cars as Volvos before releasing the Dutch-built Volvo 340, which went on to be one of the biggest-selling cars in the UK market in the 1980s nineteen eighty-six marked a record year for Volvo in the US, with 113,267 cars sold. The appearance of Japanese luxury brands such as Acura and Lexus in subsequent years mean the loss of a significant market share for Volvo, one which they have not regained.

In 1999, Volvo Group decided to sell its automobile manufacturing business and concentrate on commercial vehicles. Ford found interest in buying a profitable prestige mid-size European automobile manufacturer, well renowned for its safety education, as an addition to its Government Farm Group. The buyout of Volvo Cars was announced on January 28, 1999, and in the following year the acquisition has been completed at a cost of $ 6.45 billion USD.

Volvo Current Models

Today, the company uses a system of letters denoting followed by the series number. “S” stands for “Sedan (car)”, “C” stands for “Ace” or “styling” (with three-door hatchback aka “shooting broke”) and “V” stands for “versatile ‘as the port bike. “XC” stands for “cross country” first added to a more rugged Volvo V70 model as V70XC and refer all wheel drive paired with a raised suspension to give you what an SUV. Volvo would later change the name to “XC70 “in keeping with its car naming consistent with the Volvo XC90. So a V50 is an estate (” V “) which is less than the Volvo V70.

At first, Volvo was planning a different naming scheme. S and C are to be the same, but “F”, standing for “flexibility”, is to be spent on station wagons. When Volvo introduced the first generation S40 and V40 in 1995, they were announced as the S4 and F4. However, Audi complained that it had inherent rights and S4 name, since it names its sporty “S”, and the yet to be a sports version of the Audi A4 will include the name S4. Volvo to a second day, and the board of the S40 and F40. However, it led to a complaint from Ferrari, which is used in the Ferrari F40 name on their legendary sports car. This led to Volvo changed the “F” to “V”, for versatile.

Volvo Car Safety

Volvo cars have long been marketed and stressed their historic reputation for solidity and reliability. Prior to strong government safety regulations Volvo in front of electrical safety. In 1944, laminated glass in the PV model. In 1958, Volvo engineer Nils Bohlin invented and patented the modern three-point safety belt, which is standard on all Volvo cars in 1959, and to do this patent design knowledge in the interest of safety and make it available to other car manufacturers for free. Additionally, Volvo developed the first rear-facing child seat in 1964 and made its own booster seat in 1978.

The 960 was the first three-point seat belt for the middle of the rear seat and a child safety cushion in the middle armrest. Also in 1991 he made the side impact protection System (sips) on the 940/960 and 850 models, which channels the force of impact of a side away from the door and into the protection of birds.

To add to its sips, in 1995 Volvo was the first to introduce side airbags and installed them as standard equipment in all models from 1996. At the beginning of the 1995 model year, side impact protection airbags standard trim on high-level Volvo 850s, and options on other 850s. By the middle of the production year, and is standard on all 850s. The 1996 model year, SIP airbags became standard on all Volvo models.

According to the Insurance Institute for Highway Safety (IIHS), Volvo’s S80 was one of the 2009 Top Safety picks Award winners. The previous versions of the S40 and S60 models (2005-09 models with standard side airbags) failed to attain their highest rating in the side impact test. However, according to the IIHS, in recent years Volvo cars have still managed to maintain their high class safety ratings as seen in the test results. The Volvo XC90, S80, C70, XC60, S60 and C30 are all rated Top Safety picks in these crash tests. The 2014 models of the XC60, XC90, S60 and S80 have even won the Top Safety + rating.
Volvo Cars LogoVolvo has also scored high in the EuroNCAP tests. Since 2009, all Volvo models EuroNCAP tested received five-star safety ratings: Volvo C30, V40, V60, V60 plug-in hybrid, XC60 and V70. The Volvo V40 (model year 2013) is the best test results of any model car ever tested in EuroNCAP.

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